Caledonian Sleeper goes virtual with sneak peek of new trains
Caledonian Sleeper is giving a unique insight into its new fleet of trains – with a special virtual reality event in Glasgow later this month.
The rail service will be prominent in Glasgow Central Station for two days, inviting members of the public to glimpse into the future of overnight travel.
Entering a virtual reality portal on the station’s main concourse, people will be able to explore a stunning recreation of the new carriages. Created by digital media studio Soluis, the virtual reality tour will allow users to walk through the Club Car and discover the rooms on the new trains, a number of which will be en-suite.
Ryan Flaherty, Serco’s Managing Director at Caledonian Sleeper, said: “Our new trains will transform Caledonian Sleeper, heralding a new era of rail travel and ensuring a truly timeless experience for all guests.
“We are so proud of the new trains and everyone in the team is excited to give people a sneak peek, thanks to the immersive virtual reality experience we have developed in partnership with Soluis. This is a chance for current and prospective Caledonian Sleeper guests to delve into the exciting world of the new trains and to whet their appetite ahead of their introduction in just a few short months.”
The virtual reality event will run between 8am and 8pm on July 25 and 26. And those who attend will be able to enter an exclusive competition to be in with the chance of winning a return trip for two on the new trains.
Scott Grant, CEO of Soluis, said: “As frequent users of this service ourselves, we were delighted when the team behind Caledonian Sleeper approached us. This was an ideal opportunity to create a digital version of the new trains that would both inform and excite guests around this unique form of transport and accommodation.”
“The virtual reality Sleeper carriages deliver a uniquely immersive format that leaves no doubt as to the intended quality of the guest experience.”
The virtual reality event at Glasgow Central Station is free and will run from 8am to 8pm on Wednesday July 25 and Thursday July 26.